HSHispania Sales

Spanish market-entry partner for B2B SaaS

Launch and Scale in Spain with a Specialised Market-Entry Partner

Hispania Sales helps B2B SaaS companies localise, generate pipeline, win customers and grow revenue in Spain.

Native Spanish AEsTechnology sales depthOutcome-aligned model

Spain activation plan

1Assess opportunity
2Localise GTM
3Build pipeline
4Win customers

£3K/mo

Phase 1 entry model + 10% ACV success fee

The problem

Spain is attractive — but hard to activate commercially.

International SaaS teams often underestimate the commercial localisation required to convert interest into qualified pipeline and revenue.

  • No localised sales motion
  • No Spanish-language commercial assets
  • No local pipeline
  • Limited market knowledge
  • Difficulty accessing experienced technology sales talent

The solution

Local execution built for technology sales.

Hispania Sales provides the Spanish-language commercial motion needed to test, enter and develop the market with clarity.

  • Localisation
  • GTM readiness
  • Native Spanish-language technology sales execution
  • Pipeline generation
  • Customer acquisition
  • Market development

Commercial model

Two phases, aligned to market maturity.

Start with focused activation, then move into ongoing market development once Spain becomes a repeatable opportunity.

Phase 1

Market Entry & Customer Acquisition

£3,000/month

+ 10% ACV success fee

6-month minimum commitment

  • Spain market assessment
  • ICP refinement
  • Messaging localisation
  • Spanish GTM Ready Pack
  • Target account identification
  • Outbound pipeline generation

Phase 2

Market Development

£5,000/month

+ 10% ACV success fee

Ongoing development after initial activation

  • Customer relationship management
  • Quarterly business reviews
  • Market intelligence
  • Expansion opportunity identification
  • Customer feedback collection
  • Local representation

Cost comparison

A faster, lower-risk route into Spain.

Hispania Sales gives B2B SaaS companies a faster, lower-risk route into Spain at a fraction of the cost of traditional market entry.

Traditional Spain Market Entry

€185K–€280K/year

Ramp: 6–12 months

  • 1 SDR, 1 Account Executive
  • Recruitment, onboarding, training and enablement
  • Higher fixed cost, slower ramp, hiring and execution risk

Hispania Sales

Market-entry partner

~€42K–€70K/year

Retainer + 10% ACV success fee. Example: ~€62K–€90K/year total cost assuming two €100K ACV deals.

Ramp: Faster market activation

  • Localisation and GTM Ready Pack
  • Native Spanish-language technology sales execution
  • Pipeline generation, customer acquisition and market development
  • Faster, lower-risk route into Spain at a fraction of the cost

A lower-risk route to Spanish market activation — without committing €185K+ before proving the market.

How it works

From market assessment to revenue execution.

01

Assess Spain opportunity

02

Localise GTM assets

03

Build target account list

04

Generate qualified pipeline

05

Support customer acquisition

06

Develop the market over time

Ideal client profile

Built for SaaS companies ready for international growth.

  • $3M–$30M ARR
  • Proven product-market fit
  • Expansion ambition
  • Limited Spain traction
  • UK, US, Israel or Northern Europe HQ
  • AI, Cybersecurity, FinTech, HR Tech, Developer Tools, Revenue Technology or Cloud
Is this a consultancy?

No. Hispania Sales focuses on commercial execution, not only strategy.

Do you only generate leads?

No. We support localisation, pipeline generation, opportunity development, customer acquisition and market development.

Who sells into the market?

Native Spanish-language Account Executives with specialised technology sales experience.

What is the minimum commitment?

Phase 1 requires a 6-month minimum commitment.

How is the success fee calculated?

10% of ACV on deals sourced or materially influenced by Hispania Sales.

Ready to test Spain as your next growth market?

Book a focused assessment covering opportunity, ICP fit, readiness and recommended GTM next steps.